Mobile immersive learning: a dominating trend in the education app industry

mobile app developmentThe technology is changing the education landscape where the mobile apps for education industry will replace the traditional teaching methods. The current global education market size is of around $5 billion and is expected to grow by 35% by the end of 2020.

As per The Mobile Landscape Education Report 2015, more than 5.5% of educational revenues of U.S is now invested in EduTech ecosystem.

The education market in the US was estimated to be about $1.3 trillion in 2015 and was mainly branched into 4 major sectors:

  • Early childhood education: $ 70 billion

  • K-12: ~ $60 BILLION

  • HIGHER education: ~$475 billion

  • Adult learning: ~ $ 55 billion

Almost 9% of US GDP is spent on education and is the second largest market after health care, in the United States.

Mobile immersive learning is brewing technology trend in education that provides engaging experiences to students. Memory training apps, education game apps, language learning apps and device embedded learning products are few examples that deliver mobile immersive learning experiences to app subscribers which are primarily students.

Moreover, to successfully integrate the digital approach into the learning ecosystem, the education institutes and universities have to work on a bigger scale, making kids, pre-schoolers, college students, parents, teachers, academic administration their stakeholders and users. Then only the technology driven education system can grow many fold; technologies like Internet Immersive Environment (ILEs), Massive Open Online Course (MOOCs), gamified learning and much more.

Educational institutes are leveraging these technologies to deliver education in visual and interactive form to students. But which are the top 5 technology trends that will rule 2017 in education landscape? Let’s explore,

Augmented reality

mobile app developmentAugmented reality will transform the text based classroom teaching into visual, interactive and engaging content in the form of videos and animated content that are augmented on the static content. Augmented Reality based mobile apps infuse more engagement in learning exercise and students tend to grasp the complex concepts quickly with interactive content.


mobile app developmentThe rapid growth of technology and access to the internet are critical factors of m-learning. Mobile learning provides real time access of knowledge and learning on the go. The technology-rich activities enable high level peer collaboration compared to traditional teaching methods. There are few dominating apps already used by students to grasp complex concept in an interactive way namely Quizlet, iCell teaching.

Virtual Reality

mobile app developmentVirtual reality has contributed a lot to the education industry by providing a three-dimensional environment. VR education apps for kids is used to provide complex data into interactive and easy to use content which can be grasped by students quickly. Students get a chance to interact with the objects overlaid onto the content and hence the experience becomes more engaging and immersive.

The best example of VR in the education industry is Titans of space. The app provides a tour of planets and solar system helping students learn about the universe in an interactive manner.


mobile app developmentGames are the most interesting activity that children enjoy. Moreover, learning integrated with fun can be more useful to drive engagement. Instead of just reading and mugging the text, students can actually play with the content and still learn. Gaming provides a more engaged learning experience that promotes better knowledge retention. Education apps for kindergarten are helping toddlers to learn while playing.

Artificial intelligence

mobile app developmentNumerous adaptive learning programs and software are growing in the education industry. Artificial intelligence provides a system that emphasizes on certain topics, repeating things that are difficult and helping students to grow at their own pace. Artificial intelligence has changed the role of teacher to that of a facilitator. As it can take place of teacher for basic courses. The most useful AI resource is Algebra ITS (intelligent tutoring system).

The app helps the students to learn algebra in the easy and fun way. The system focus on equation solving and symbol manipulation, thus clarifying the most difficult part of mathematics for many students. The system keeps a look at the steps that the student is performing. Whenever the student’s action indicates that the student is confused, then the system provides a message helping the student to get back. The student can also ask for the hint during the problem solving process and the system will provide the suggestions.

What can be some awesome benefits of leveraging these technologies via mobile applications?

Mobile educational apps for schools are delivering prospectus-style content in an innovative way to the universities and schools. Mobile app developers are working towards integrating all the major features and social media platform in one app to give the user a commendable experience. Few of the feature driven benefits to include:

  • GPS-enabled mobile application to enhance the navigation experience via interactive campus maps.

  • Robust CMS and real-time chat features can help faculties store and share information about curriculum, events, exams, lectures etc. and communicate with students in real time.

  • Social media integration helps in connecting with the alumni and students to boost awareness and engagement of events and campaigns.

  • Custom mobile apps can also be beneficial in spreading the news and announcements in real time with specific communities within the institute.

But for the successful implementation of the mobile app having such features, the institutes should plan to tackle certain challenges. The biggest challenges are faced during the development and implementation of interactive features.

As there can be multiple users like students, parents, faculties, the primary focus should be on building interactive yet user-friendly apps for education Other challenges include keeping the data secure, right marketing, maintaining comprehensive ERPs, linking the data from various sections of the system and much more.

Following are the safeguard steps needed for successful implementation of the app:

  • A flexible, modular and multiple front-end designs, providing the platform.

  • Providing accessible and useful data to the users.

  • Timely improvement.

  • An end-to-end security strategy.

  • Mobility management.

Mobile apps have changed the way of imparting education to students. In 2016 education has experienced a lot of growth in terms of technology. We had mentioned the evolution of technology and the latest technical trends that education will witness in 2017 in our eBook. Download our eBook to know what trends will rule 2017 in the education industry.

Read also How mobile apps are griping their roots into education industry?


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